Top 5 Drawing & Coloring Apps in Oceania for Q4 2022

During the fourth quarter of 2022, the top drawing and coloring applications in Oceania saw varying levels of success in terms of downloads, active users, and revenue. Below, we highlight the performance trends of the leading apps in this category.

Color Page ASMR – Art Coloring from SayGames LTD saw a fluctuating pattern in weekly downloads. Starting strong with around 43K downloads in early October, the app experienced a decline, hitting a low of approximately 3.5K downloads by the end of November. However, it rebounded slightly in December, finishing the quarter with about 7.4K downloads. Active users followed a similar trend, peaking at around 55.8K in early October and then dipping to about 11.3K by early December, before recovering to 17.2K in late December.

Happy Color by Numbers Game from X-Flow consistently performed well throughout the quarter. Weekly downloads showed a positive trend, growing from about 9.4K in late September to 13.1K by the end of December. Weekly revenue remained relatively stable, with a slight increase towards the end of the quarter, peaking at approximately $708 in the final week of December. Active users remained strong, maintaining figures around the 100K mark consistently, reaching up to 103.7K in the last week of December.

Color by Number：Coloring Games by Wildlife Studios exhibited steady performance in revenue, averaging around $5K weekly throughout the quarter. Downloads fluctuated, starting at about 10.6K in late September, dipping mid-quarter, and then rising to approximately 12K by the end of December. Active users followed a similar pattern, with a notable increase from around 39.7K in late September to 46.7K in the last week of December.

Phone Case DIY from Crazy Labs had a varied download trend, beginning at around 16.4K in late September, dropping to 3.8K in early November, and then climbing back to 14.5K by the end of December. Active users showed a consistent pattern, starting at about 61.4K, dipping mid-quarter, and then reaching a peak of approximately 57.9K in the final week of December.

Makeup Kit - Color Mixing, also by Crazy Labs, experienced a decline in downloads from around 14.3K in late September to a low of 4.3K in mid-November, before stabilizing around 8.2K by the end of December. Active users followed a similar trend, starting at about 36.9K and ending the quarter with 24.2K.

For more detailed insights and data on the performance of these apps, visit Sensor Tower.